Full Time Director of Marketing and Communications
Company Name:
HAYWOOD COMMUNITY COLLEGE
Responsibilities:
The Director of Marketing and Communications is responsible for the development and implementation of the colleges marketing and communications strategies based on the current budget restraints. Emphasis is placed on image enhancement, student recruitment, public awareness, sharing of information, and friend building through the use of external and internal media outlets such as print publications, newspapers, magazines, web presence, social media outlets, electronic digital communications and community outreach activities.
Develop and implement a comprehensive yearly marketing plan based on budget constraints and college goals.
Research, gather information for, write, edit, design, and produce or facilitate the production of all College publications, i.e. course schedules, student recruitment materials, newsletters, annual reports, and news releases in both print and electronic media form.
Oversee the production of college recruitment videos.
Explore new non-traditional marketing avenues.
Take photographs for publications, news releases and to document special events.
Cultivate and maintain an institutional relationship with various media outlets, printers, freelance artists, and various community individuals and agencies.
Actively involved in alumni recruitment activities.
Maintain college archives of news, photographs and historical events.
Develop and manage the yearly marketing budget wisely and efficiently.
Supervise the Marketing and Communications Technician and assign duties.
Attends all Board of Trustees meetings. Works closely with HCC Foundation to market fund-raising activities and special events. Serves as college advisor to the Alumni Association.
Other duties as assigned
Qualifications:
Minimum:
Associates Degree with qualifying experience related to marketing or public relation. Proficiency with a variety of word processing, desktop publishing, and design software required. Excellent oral and written communication skills. Ability to work with groups and individuals representing a variety of special interests.
Preferred: Bachelors Degree
Salary Range:
$45,230 - $59,082 Pending budget approval
Proposed Hiring Date:
August 01, 2014
Application Deadline:
June 24, 2014 - 4:00pm
More Info:
Position filled pending budget approval.
Must submit a Haywood Community College application for consideration.Estimated Salary: $20 to $28 per hour based on qualifications.
HAYWOOD COMMUNITY COLLEGE
Responsibilities:
The Director of Marketing and Communications is responsible for the development and implementation of the colleges marketing and communications strategies based on the current budget restraints. Emphasis is placed on image enhancement, student recruitment, public awareness, sharing of information, and friend building through the use of external and internal media outlets such as print publications, newspapers, magazines, web presence, social media outlets, electronic digital communications and community outreach activities.
Develop and implement a comprehensive yearly marketing plan based on budget constraints and college goals.
Research, gather information for, write, edit, design, and produce or facilitate the production of all College publications, i.e. course schedules, student recruitment materials, newsletters, annual reports, and news releases in both print and electronic media form.
Oversee the production of college recruitment videos.
Explore new non-traditional marketing avenues.
Take photographs for publications, news releases and to document special events.
Cultivate and maintain an institutional relationship with various media outlets, printers, freelance artists, and various community individuals and agencies.
Actively involved in alumni recruitment activities.
Maintain college archives of news, photographs and historical events.
Develop and manage the yearly marketing budget wisely and efficiently.
Supervise the Marketing and Communications Technician and assign duties.
Attends all Board of Trustees meetings. Works closely with HCC Foundation to market fund-raising activities and special events. Serves as college advisor to the Alumni Association.
Other duties as assigned
Qualifications:
Minimum:
Associates Degree with qualifying experience related to marketing or public relation. Proficiency with a variety of word processing, desktop publishing, and design software required. Excellent oral and written communication skills. Ability to work with groups and individuals representing a variety of special interests.
Preferred: Bachelors Degree
Salary Range:
$45,230 - $59,082 Pending budget approval
Proposed Hiring Date:
August 01, 2014
Application Deadline:
June 24, 2014 - 4:00pm
More Info:
Position filled pending budget approval.
Must submit a Haywood Community College application for consideration.Estimated Salary: $20 to $28 per hour based on qualifications.
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